Wednesday, 20 April 2011

Capture the essence of India by AMUL advertisement

Gujarat Cooperative Milk Marketing Federation (GCMMF) is to highlight one of India's most creative advertising campaigns and engaging, covering the entire spectrum of business environment in the country, politicians, sports and entertainment.

Federation, which markets its products under the name of Amul was the catchy advertising campaigns since 1966.

Amul longest campaign has also found its place in the Guinness Book of World Records. "Amul baby" to a chubby girl usually dressed in polka dotted dress.

Sylvester DaCunha designed his first campaign for Amul Butter. Thank you for DaCunha Associates, Smashing these ads is to entertain, after the last five decades.


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